NFC Tags for Consumer Engagement, Authentication, and Smart Packaging in India
NFC Tags bring RFID technology directly into the hands of consumers, allowing any NFC-enabled smartphone to read a tag embedded in packaging, a poster, a product, or a wristband — without requiring a dedicated reader infrastructure. Identium, a BIS certified and Made in India RFID manufacturer, offers a comprehensive range of NFC tags based on ISO 14443A and NFC Forum Type 2, 3, 4, and 5 protocols, including NTAG, MIFARE, and ICODE chip variants, catering to marketing, brand protection, healthcare, and IoT use cases across India.
NFC tags can store URLs, vCards, serialised product authentication records, or NDEF-formatted data payloads. Thin wet inlay formats suit integration into labels, smart packaging, and promotional print material. Hard disc and coin tags provide durability for reusable applications such as hotel keyless entry, loyalty cards, and event wristbands. Tamper-evident NFC labels with visual authentication features address the growing demand for anti-counterfeiting solutions in Indian pharma, FMCG, and luxury goods sectors.
Contact Identium to explore NFC tag options, encoding and URL personalisation services, and volume pricing for your campaign, packaging, or authentication programme.








